My heart skipped a beat when I saw the works of New York based graphic designer and typography extraordinaire, Craig Ward.

It’s not unusual for designers to want control over multiple facets of design and yet so often project teams are fragmented. Assembling a design staff with truly diverse talents can be difficult and is probably more rare than we realize. Still, I imagine the possibilities are great.

Last night’s Meetup was based in relevance in graphic design but the subject is appropriate for any avenue of design. Whenever you start a new project you can maintain relevance by asking yourself and your clients about their goals and their image. What are they trying to achieve? What do they want to portray?

When used judiciously and in the right environment flocked wallcoverings will illicit fluttering hearts and high-pitched squeaks of glee from all who behold its beauty.